For many companies fostering good relations with key audiences includes building strong relationships with their regional community. Companies implement programs supportive of the community ranging from supporting local organizations and institutions to conducting educational workshops to donating product for community events and charitable fundraisers. Some companies also make an effort to contribute to charitable organizations, often organizations that have some relationship to the company’s mission or to a key principal of the company. The goal is generally to develop a positive relationship with members of the community. Effective community relations can help a company weather bad publicity or a crisis situation that can unexpectedly arise due to a problem with a product, unethical behavior by management, or even by false rumors. Three P creates ideas for its corporate clients that would enhance their image as well as the general lifestyle of life of the people who are directly and indirectly affected by its operations. The client is then equipped with effective communication plans to reach out to such publics and establish a relationship long before concerns may crop up on either side.

Communications play a key role in building a successful brand. Brand communication is the art of bridging the gap between the target audiences and the organisation (or product or service) being promoted. It is the ethereal connection between the physical entity, and the audiences we believe are best suited to its purchase or promotion. It can therefore be argued that a brand only exists when this link has been made i.e. a brand is only a brand when it is communicated effectively. Three P has years of experience delivering brand communication. We first try and find out not only the reasons for the target audience for opt for your product but also address the reasons they may have for not buying it. From brand launch, brand rejuvenation to brand repositioning – we do it all.

Be it fashion, food, music, travel, tourism, filmed or televised entertainment, we devise strategy for a high visibility, which is the be all and end all of this sector. We engage consumers through the things they love and the way they live. In other words, we tap into consumer passion for sports, entertainment and their diverse lifestyle interests, building a seamless bond to our clients’ brands. It all starts with dedicated teams immersing themselves in their client’s business. After that they work hand-in-hand to create public relations programs that are smart, targeted, authentic, unforgettable and of course, business building.

Business communication in technology speaks two completely different languages –  High grade tech speak when experts and intermediate-users are the intended audience and  Plain speak in simple words which tells the end-consumers and investors what difference a particular tech gadget or solution will make to their life and its potential in terms of usage and shelf-life. Three P experts speak both. 

• We offer strategic technology PR programs executed to increase client visibility and drive sales, competitive intelligence, traditional and new media relations, industry analyst relations and briefings with key market influencers.
• We also handle tech product launch programs, lab review and industry award programs.

Some PR firms strive to make a difference by promoting causes as well as products. We are one of them. There is a need to renew public trust in business - or whether promotional agents simply want to do good, marketing with a conscience is becoming more the rule than the exception. As businesses zero in on social issues, including everything from environmental protection and the peace movement to education and public health issues, so, too, do PR firms. There's a much deeper awareness that business cannot be divorced from values. Consumers are realizing that they have the power and the right to demand accountability. Businesses are realizing it's smart to have good principles. When all this is your need, Three P is your partner to be. We bring in the extra humane touch. This one's our way of giving back to the society that has given us so much.

Armed with the Right to Information Act, the power of the common man is being felt increasingly in the corridors of power. Add to that the increasing (and overbearing) vigilance of the media. Thus it becomes imperative to the paradigm of traditional public affairs-speak. Three P Public Affairs division specializes in the art and science of confidential public affairs maneuvers. For each issue or project our efforts start with primary research, extend to strategizing and implementing the entire campaign, sustained over the requisite time period and end only once the desired results are obtained. We have begun to use unconventional communication means to get your voice across. These include mobilizing our nationwide network of grassroots contacts, arranging one-on-one meetings between policy makers and influential supporters from the districts, delivering customized and individualized mail and fax programs, and maximizing the power of the Internet to deliver consistent and measurable results.